Super fans (and what to do with them)
Super fans (and what to do with them) Article from Inc.com Marketer Seth Godin famously says the key to success is finding your 1,000 true fans. It's an insight that has sustained a lot of people, marketers, and businesses. But let's talk about people who go beyond true fandom. Let's talk about super fans. You might have seen the first part of this story after it went viral last week: A fourth-grader in Florida, whose name has been kept private, wore a homemade University of Tennessee t-shirt to school for "college colors day." The shirt looked -- well, it [...]